An Idea Acceleration Program - A uniquely designed program that provides
absolute beginners the perspective and the ability to start thinking entrepreneurially


About the program

IdeaStorm is a program lasting a month with the goal of fostering Idea Generation, Validation, and Problem-Solving Mindset within the IITM community. It consists of online interactive sessions led by Entrepreneurs, Startup Professionals, Industry Experts, and more.

By participating in this program, you can advance from zero to one, as it involves analyzing real-time problems, generating fresh ideas, and exploring their business potential through thorough research and frameworks. This will prepare you to get onboarded in Nirmaan, the pre-incubation cell of IIT Madras.

About the personalities



INNOVATOR:
We hold the belief that every individual possesses an innate element of innovation. It simply becomes a matter of time and perspective for one to recognize it and begin seeking out problems from a wider standpoint. Innovators, in particular, possess the drive to cultivate a mindset focused on identifying problems and generating fresh, innovative ideas.


BUILDER:
An implementor's mindset is a crucial characteristic for any aspiring entrepreneur or problem-solver. Builders are individuals who possess ideas to act upon, yet they may occasionally find themselves pondering the question, "What should I do once I have an idea?"

Why Participate?

Walk out with a validated idea

Dedicated guidebook to get incubated under Nirmaan

a fancy svg

Develop an entrepreneurial mindset through structured resources

Sessions curated by industry experts

Peer validation from a strong community

Timeline

Registration deadline - 14th July

WEEK 1

  • Cultivating a Problem-Identification Mindset

    15th July 2023

    In order for your startup to be successful, you first need to identify and articulate the problem you are solving. Although many problems are identified by accident, there are techniques through which problems can be discovered in a society. Here's how to do this effectively.

  • Week 1 activities/ exercises/ assignments/ resources sharing

    15th July - 21st July 2023

WEEK 2

  • Understanding User Needs: Effective Techniques for User Research

    22nd July 2023

    To make informed decisions, understanding your users' behavioral trends is essential. In this session, you will learn to understand customer demographics, psychology, and to make your product align with your customers’ preferences.

  • Getting to know Insti Founders 1.0

    28th July 2023

    A special meetup with Alfalgo founder and Insti senior Raghav Talwar, where he will be sharing his entrepreneurial learnings and interacting with all the participants.

  • Week 2 activities/ exercises/ assignments/ resources sharing

    22nd July - 28th July 2023

WEEK 3

  • Getting to know Insti Founders 2.0

    5th August 2023

    A special offline meetup with Solinas CEO and Insti alum Divyanshu Kumar. He will be interacting with the participants, guiding them and sharing key learnings from his own journey at IIT Madras.

  • Uncovering Market Insights: Strategies for Effective Market Research

    6th August 2023

    Market analysis is your compass in the business world. It empowers you to understand your target market, unravel customer needs, and seize opportunities to fuel your business growth. Here's how to perform this to make informed decisions.

  • Week 3 activities/ exercises/ assignments/ resources sharing

    29th July - 6th Aug 2023

WEEK 4

  • Validating Ideas: Assessing Feasibility and Market Potential

    12th August 2023

    A feasibility study helps you determine if your idea is likely to succeed. Should you move forward with it, refine it or scrap it and go back to the drawing board? This is the final offline session where all the participants learn the subtle art of unbiasedly validating their ideas.

  • Week 4 activities/ exercises/ assignments/ resources sharing

    7th Aug - 13th Aug 2022
  • Peer Validation Meetup

    13th August 2023 (offline)

    At the end of the sessions, it's time for the participants to corroborate their ideas and take them further. An offline meet where all the participants link up and talk through a medley of ideas that the teams pitch.

Frequently Asked Questions

Do I need a startup idea to participate in IdeaStorm?

You don’t need any idea! The workshops at IdeaStorm are to help you have an idea of your own.

Is there any shortlisting for participation?

There is no shortlisting before and during the event.

Is it an individual or a group event?

Students can participate individually or in a group.

What to do to participate in IdeaStorm?

It is open to all the students from IITM, including online BSc students. Simply fill the registration form by clicking here.

How does one get preincubated in Nirmaan through IdeaStorm?

The participants will have to submit the onboarding application of Nirmaan, which will be made after an exhaustive 4-weeks of knowledge transfer and helping exercises.

How does Peer Validation work?

At the end of the program, we will have an offline session wherein participants will have to pitch their ideas to all the other participants, and therein they can look for feedback, suggestions, and team members too!

But why should I sit in peer validation?

This activity, we believe, will be helpful to you in finding co-founders for your startup idea and build your founding team.

What are you waiting for?!

Registrations Open

For queries, contact:

events_ecell@smail.iitm.ac.in
eclub@smail.iitm.ac.in

+91 72064 16111 (Hridyansh)
+91 93139 31651 (Diya)